[Includes general interest items]
Recent DIY News
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IRI Appoints FMCG Specialist for UK MD Role
Retail data giant Information Resources Inc (IRI) has appointed Blair Ruelens as Managing Director in the UK, replacing Jeremy McNamara who has left the firm following a review of the company’s UK business direction.
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Wal-mart Opts Out of Nielsen’s P.R.I.S.M.
Retail behemoth Wal-mart has pulled out of the P.R.I.S.M. initiative, which was set up by Nielsen and the In-Store Marketing Institute in 2006 to establish a global metric for evaluating the in-store environment.
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Egyptian Buy, Middle Eastern JV for GfK
GfK has acquired a 74% majority stake in Egyptian consumer research company Market Insight; and has formed a joint venture with the Median Group under the name of GfK Custom Research Middle East Holding, in which GfK holds a 51% share.
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