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Recent Broadcasting News


  Honomichl Points to 'Weak Downward Trend'
Analysis conducted by industry authority Jack Honomichl points to a ‘weak downward trend’ in the research sector in 2012. A total of $9.5 billion was spent in the US on the sector, which is defined as including marketing, advertising and public opinion research services.
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  Rentrak Reports ‘Strongest Growth in Six Years’
US multi-screen measurement firm Rentrak has reported its strongest quarterly revenue growth in six years - up 16% to $28.5m for Q4 fiscal 2013 from $24.6m in the prior year period - again driven by its AMI business. For the full year, revenue increased 9% to $99.2m.
  >> More

  Realeyes Adds Emotional Measure to AOL’s Be On
AOL’s branded video content and analytics business Be On has partnered with emotional testing platform Realeyes to develop a biometric tracking service which reveals subconscious reactions to any piece of video content.
  >> More


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