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MarketCast Buys Insight Strategy Group

LA-based entertainment research specialist MarketCast has announced the acquisition of Insight Strategy Group, a research and strategy agency with headquarters in New York City. More

New Owner for MarketCast

In the US, private investment firm RLJ Equity Partners has acquired entertainment sector researcher and analyst MarketCast, for an undisclosed sum. More

New MarketCast MD to Drive Expansion

Entertainment research firm MarketCast has appointed former Nielsen executive Henry Piney as London-based Managing Director, to oversee the expansion of its international business and presence in the interactive entertainment sector. More

Nielsen's Yoder Cast in MD Role

In the US, entertainment market research firm MarketCast, part of Reed Business, has appointed industry veteran Kevin Yoder as its new MD. More

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