Experian Marketing Services has announced the launch of Hitwise Mobile, which will provide clients with 'comprehensive data and insights' about mobile consumer behaviour. More
Online measurement service Experian Hitwise has launched AudienceView, a targeting service giving retailers demographic, psychographic, transactional and behavioral insights on their US target consumers or audiences. More
Online competitive intelligence provider Experian Hitwise has rolled out its Internet measurement service in China, where it will report on more than a million web sites over 130 industries across the country's major search engines. More
Data and analytics specialist Experian Marketing Services has launched an online system that combines syndicated and custom MR from its consumer research arm Experian Simmons with analytic tools and reports. More
Online competitive intelligence provider Experian Hitwise has launched in India, to help domestic and international marketers operating in the country improve their online marketing, content development and search tactics. More
Online competitive intelligence provider Experian Hitwise has launched a new demographic segmentation tool, which enables clients to rank web sites by number of visits received from specific types of users. More
Global information giant Experian has rolled out its Hitwise online audience measurement service in France, to report on 75,000 web sites across more than 160 industries. More
Online audience measurement firm Hitwise has launched a new service to report on the surfing behaviour of 90,000 Brazilian Internet users. More
US-based online audience measurement firm Hitwise plans to measure the Internet activity of 100,000 Canadian users from all provinces and territories. More
2007 was a mixed bag for US research providers, some reporting impressive growth and others struggling, according to figures in the latest Honomichl 50, just out. Overall, growth was a respectable 6%, the mean of the two previous years, achieved despite a US workforce reduction of c.1,300 among the top 50 firms. More
In the US, online audience measurement firm Hitwise has appointed former Nielsen Online Senior Retail Analyst Heather Dougherty as Director of Research. More
Online competitive intelligence service Hitwise is launching 'New and Returning Visitors', the latest feature for its Clickstream service. The new data will split web site visitors into new and repeat traffic, with information on where each type comes from and goes to. More
Online intelligence firm Hitwise has launched a service to provide e-tailers with weekly online shopping trend data based on how US Internet users interact with more than 20,000 sites. More
Online competitive intelligence provider Hitwise has launched an updated version of its Hitwise Lifestyle online tool, containing a new approach which provides marketers with attitudinal and behavioural customer segmentation data on more than 30,000 web sites. More
Online competitive intelligence provider Hitwise has launched 'Hitwise Widget', which will supply online usage trends from its 'Hitwise To Go' RSS-based feed. The feed provides stats on online behaviour for the US, UK and Asia Pacific markets. More
Online competitive intelligence agency Hitwise has launched Hitwise Dashboards, a reporting system enabling marketers to compile and view a customised page of information pulled from its various competitive intelligence sources. More
Online audience measurement firm Hitwise has launched a new service, Hitwise To Go, an RSS-based service providing updates on online consumer activity and statistics. The firm say the key audiences are journalists and academics. More
A week of headlines for Google. On Friday the search giant announced first quarter revenue up 63% to $3.66bn, and rocketed to the top of Millward Brown's BRANDZ(TM) index with a worth dwarfing current figures - $66.4bn. Google also made headline deals and gained search share against rivals Yahoo! and Microsoft. More
A fortnight after the announced flotation of rival comScore, online audience measurement firm Hitwise is to be acquired by information giant Experian, in a $240m cash deal which will close in May. More
Internet searches for the Nintendo Wii have ousted the perennial favourite iPod to become the UK's most searched-for gadget in the run-up to Christmas, according to Hitwise. The recall of a wrist strap, due to over-enthusiastic users throwing remote controls around, can't have hurt its worldwide sales either. More
Two surveys out this week shed light on the world of online music. The technology is new – Ipsos says more and more Americans are trying mobile music downloads – but the content is often golden oldie, with Genesis taking the no.1 spot in Hitwise's UK online search chart. More
Online competitive intelligence provider Hitwise UK has announced the addition of paid and organic search term data to its Search Intelligence(TM) 4.0 product. The new data will allow online marketers to analyse their competitors' paid and organic search strategies at a keyword level. More
Online audience specialist Hitwise has launched a Data Centre for easy access to the latest UK Internet stats, giving top-line competitive intelligence data. Meanwhile Ipsos Insight has launched a site section giving easy access to its 'Face of the Web' consumer studies. More
The summer is hot, and British audiences have sport and entertainment very much on their minds, it seems. Surveys and analyses out this week reveal the popularity of the Sport Relief web site; the growing numbers watching World Cup matches on the 'Net or on mobiles; the importance of the grey market to the success of music festivals; and the success of Wilson racquets at Wimbledon. More
Hitwise has this week announced the launch of Hitwise Conversions, a new custom reporting capability that provides clients with insight on how online users navigate within specific sections of competitive web sites. More
The World Cup is kicking off as this news goes out, with hosts Germany leading Costa Rica 2-1 at half time. Research agencies the world over have been gearing up with press releases concerning opinion polls, merchandising markets and celebratory software and stats releases. If you don't want to know the statistics, look away now. More
Online competitive intelligence service Hitwise has announced an upgrade to its online audience targeting system, Lifestyle V2.0. The new release promises marketers easier identification of top performing and niche sites that attract their most desirable customers, as well as faster visitor profiling. More
Google gained in year-on-year search market share for the eighth consecutive month and maintained its status as market leader in March with 42.7% of US searches conducted on its sites, according to qSearch analysis from comScore. In the UK, Hitwise stats show Google is far more dominant with 74.8%, nearly ten times its nearest rival MSN. More
Online intelligence provider Hitwise has acquired HitDynamics, a technology platform used by agencies and web site marketers to implement search marketing campaigns and track the success of their PPC, search engine optimization and affiliate marketing campaigns. More
Online intelligence provider Hitwise has launched a Client Advisory Board, consisting of users from the US, UK and Australia who will contribute to its product development plans. More
Less than one in five Americans is expecting a romantic Valentine's day, according to research by QuestionPro. Meanwhile, NetRatings says half of Australians are planning to buy a Valentine's gift, and Hitwise finds that Brits are opting for Tesco flowers, backed up by romantic poetry downloaded for free. More
Internet shopping measurements on both sides of the Atlantic indicate a happy Christmas season for online retailers. comScore reports a 24% rise in online shopping since last year, while Hitwise UK measured a 14% increase. Both identify a growing trend for last-minute buying. More
Along with the Christmas decorations comes a flurry of Christmas spending forecasts. Research from Maritz suggests consumers plan to spend less than last year, while comScore and Hitwise predict a boom for online retailers. More
Google is improving its already dominant position in the UK search engine market, according to data from Hitwise. Google UK powered 63% of all UK Internet searches in the four weeks to 1st October, and Google.com a further 7%. Unlike in the US where Yahoo! clocks nearly half Google's searches, no other UK property gets into double figures. More
There may be a slump on the high street, but the UK online retail sector is set to grow 25% between July and December this year - representing a 12% year-on-year increase since December 2004. These predictions come from the newly released Hitwise UK Online Retail Report. More
Nielsen//NetRatings has developed a new method of measuring Internet audiences, integrating data from the two most commonly used approaches: data from consumer panels and site-centric measurement technology. Different methods can produce very different statistics, as seen in the latest search engine usage data from competitors Hitwise and comScore. More
Visits to mapping web sites have grown 26% in the last year, according to analysis from Hitwise UK. This growth bodes well for the travel industry, as around a fifth of online map users go on to visit travel agency sites. More
According to the latest data from Hitwise, visits to blogs in the UK currently account for almost one in 200 visits to all web sites - representing a 130% increase from 2004. More
UK Internet users have been busy searching for Harry Potter in anticipation of tonight's release of the sixth Potter novel, according to Hitwise. More
Analysis from Hitwise shows that the official Live 8 web site, home of a mammoth online petition, was the sixth most-visited site in the UK on Saturday, outranked only by Google UK, eBay, Hotmail, MSN UK and Wanadoo. More
If Wimbledon were a popularity contest, Maria Sharapova would win hands-down. And even Anna Kournikova would be in with a shout, despite her recent retirement. Data from Hitwise reveals the most searched-for tennis personalities online aren't always the best performers on court. More
High Street brands enjoy greater online brand strength than their pure-play competitors but are missing significant opportunities for customer acquisition from search, according to online competitive intelligence provider Hitwise in its latest 'Retail Update'. More
Labour has a four point lead over the Conservatives, among those who are most likely to vote in the British General Election tomorrow, according to the latest from HI Europe. These figures suggest a closer race than those reported by MORI yesterday. More
The UK's online retail sector performed very strongly during the January period, according to online competitive intelligence service Hitwise. Retail sites saw a 20% increase in traffic year-on-year from January 2004 to January 2005. More
With the tax return deadline today and fines for late filing, UK taxpayers are rushing to the web site of the Inland Revenue, according to online measurement specialist Hitwise. Visits to the site are up 48% since the first week of January. More
Hitwise has reported that UK visits to the online travel sector in the first week of January were up 14% compared with the same week in 2004. In what looks to be a promising start to the year, travel web sites have received a significant boost in traffic as Britons look to escape the dismal winter weather for sunnier climates. More
The 2004 Christmas season saw the strongest ever performance for the Internet retail sector in the UK, with a 23% increase in traffic versus December 2003, according to online intelligence provider Hitwise. Online offerings from High Street names dominate much of the top 20 sites but with eBay and Amazon way out in front the dotcoms still have a major share. More
UK charity web sites have seen a fivefold increase in usage as Internet users rush to give their support, according to data from Hitwise. The Disasters Emergency Committee and a Tsunami blog site are among the biggest risers. More
Thanksgiving looms in the US and pre-Christmas activity of course started in about August in other parts of the world - but the holiday shopping season is just moving into high gear. Two initial releases from Hitwise and one from Nielsen//NetRatings this week show that the online segment is breaking records once again. More
Online competitive intelligence provider Hitwise has expanded its demographic sample to include more than 2 million UK households, allowing better profiling of online audiences using basic demographics and/or lifestyle data. More
Hitwise has released rankings of the UK's strongest online retail brands, based on searches by 8.4 million UK users. eBay continues to dominate online shopping with 4 times as many successful searches as nearest rival Amazon, and almost 30% of visits to the sector in the week ending 9th October. More
Online competitive intelligence service Hitwise reports continued strong growth in traffic to UK travel web sites. In July, visits to Travel related web sites represented 5% of all online visits, compared with 4% in January 2004. More
Visits by UK Internet users to travel related web sites have increased by over a quarter in the 12 months to April 2004, and now represent about 3.7% of all online visits, according to online competitive intelligence providers Hitwise. More
Nearly a fifth of British men buy a Valentine's card 'because they feel they have to', while half of their American counterparts feel the day 'gets too much attention'. With the red roses still fairly fresh in the vase, DRNO brings you a quick summary of Valentine's Day polls and web site visitor stats. More
Online competitive intelligence provider Hitwise has announced the appointment of Bill Tancer in the new role of Vice President of Research. Tancer was formerly Director of Market Research at LookSmart and a client of Hitwise. More
More pre-Christmas retail cheer – this time for shopping Web sites, which have increased their share of all UK Internet user visits from 5.85% in October 2002 to 8.66% a year later, according to the Hitwise Online Retail Report 2003. The figure should rise to more than 10% in December. More
Online competitive intelligence provider Hitwise has announced the most visited UK retail sites from Quarter 3 2003 (July / August / September). Both Empire Direct and The Gadget Shop have enjoyed rapid rises to no.1 in their categories, while Asda has overtaken sainsburystoyou to reach no.2 spot in the Grocery & Alcohol category. More
September was the busiest month of 2003 so far for Internet shopping sites, according to online measurement company Hitwise. The retail sector accounted for 8.06% of all online traffic during September - a 44% increase in market share compared with the same period last year. More
With the new Premiership 2003/04 football season starting this weekend, traffic to football sites has increased by 33% in the last 12 weeks, now accounting for 0.94% of all Web traffic in the UK, according to Hitwise. The most visited football site is Football365.com, which accounted for 7.26% of football site traffic, and unsurprisingly the most visited club site is Manchester United. More
Online competitive intelligence service Hitwise have announced the launch of a new service, Search Terms. The service monitors searches made across 70 of the world's most popular search engines by more than 8 million UK Internet users. More
Web site competitive intelligence provider Hitwise has published lists of top performing UK sites for the year June 2002 - June 2003. The stats are arranged by sector and are interesting both from the point of view of individual battles and the whole dotcom vs High Street saga. More
Once again Tim Henman is a few hours away from a possible Wimbledon semi-final - it would be his fifth - and his official Web site has shot up the rankings in the last week according to data from Hitwise. However, 'though Henman is famously good at the net, he is by no means No.1 on the Web. More
Will Hodgman has joined online competitive intelligence service Hitwise as the company's first US based board member. Will worked for Jupiter Media Metrix and NetRatings before taking up his current post of President and CEO of Sightward. More
With the 5th Harry Potter book launched at one minute past midnight on Saturday, statistics about the many records already broken by this and previous volumes have been all over the papers this weekend. But even the build-up to the launch produced massive surges in Internet traffic, according to Hitwise. More
The online banking sector continues to show strong growth in the UK with traffic to the sector increasing by 65% in one year, according to the latest report from Hitwise. Banking web sites now account for 1.42% of all Web traffic, up from 0.86% a year ago. More
Hitwise has this week introduced demographic information to its real-time competitive intelligence service. With profiles on over 3,500 UK websites available now, rising to 30,000 by the end of the year, Hitwise aims to offer its clients access to an unparalleled breadth and depth of business critical data. More
Hitwise has this week announced the launch of its real-time online competitive intelligence service in the US, consolidating already profitable operations in the UK, Australia, New Zealand, Hong Kong and Singapore. More
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