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BrainJuicer to Rebrand

Feb 13 2017

UK-based BrainJuicer says it will rebrand, unifying its MR business with its recently-launched ad agency and sharpening its focus on behavioural science. The new name, 'though it may not be hard to fathom, has not yet been officially revealed. More

System1 Approach Drives BrainJuicer Growth

Feb 9 2017

Brand strategy and insight agency BrainJuicer has reported a 24% rise in revenue to £31.24m for the twelve months of 2016, compared with £25.18m in 2015. The firm says this growth - equivalent to 15 percent on a constant currency basis, is 'testament to the strength of its System1 approach'. More

Hunt to Lead BrainJuicer's MR Business Worldwide

Feb 7 2017

Brand strategy and insight agency BrainJuicer has promoted Alex Hunt to the role of President, Research Business, in charge of running its market research offering worldwide, and with a seat on the company's Board of Directors. More

BrainJuicer Profits Up in 2016

Jan 20 2017

UK-based BrainJuicer has announced gross profits up 27% to £25.6m for the calendar year 2016 - equivalent to 15 percent at constant currencies. The rise was driven primarily by the continued 'strong progress' of its US business and an 'encouraging recovery' in Continental Europe. More

BrainJuicer's Johnson Transfers to System1 Agency

Jan 12 2017

BrainJuicer's European MD Mark Johnson has moved across to the firm's marcoms business System1 Agency, to drive the next phase of its expansion plans. More

BrainJuicer Debuts System1 Digital Ad Testing

Sep 21 2016

Brand strategy and research agency BrainJuicer has launched a System1 Digital Ad Testing solution, which promises to predict digital content ROI, shareability and click-through rates, while providing diagnostics for improving performance. More

BrainJuicer Opens Election Prediction Unit

Sep 8 2016

Brand strategy and research agency BrainJuicer has launched a specialist unit called 'System1 Politics', which will use the behavioural science principle behind its 3Fs model (Fame, Feeling & Fluency) to forecast the results of elections. More

BrainJuicer on Upward Curve Again

Jul 18 2016

UK-based agency BrainJuicer has reported revenue up 13 percent, or 9 percent at constant currencies, in a trading update for the first half of the year. Gross profit growth was in double figures, with the Americas and Continental Europe leading the way. More

Launch for BrainJuicer's System 1 Creative Agency

Jun 17 2016

BrainJuicer has officially launched its 'System1 - Feel More: Buy More' creative agency, which taps the group's work in behavioural science and its belief that the emotional, instinctive 'System 1' brain trumps the rational, evaluative 'System 2' brain when consumers make brand choices. More

BrainJuicer Opens in Australia

May 26 2016

Online specialist BrainJuicer has opened an office in Australia, led by company veteran Ed Harrison as Managing Director. More

BrainJuicer Board Agrees One Million Share Buy-Back

Mar 31 2016

UK-based BrainJuicer is planning to commence a share buy-back, using existing cash resources to purchase up to one million of its ordinary shares. More

Modest Growth for BrainJuicer

Mar 21 2016

UK-based BrainJuicer Group has announced 'modest' revenue growth of 3% (constant currency) in the calendar year 2015, to £25.18m. This is the second year of slower growth for the pioneering company, which nevertheless increased profits and cash at hand. More

BrainJuicer Launches System 1 Brand Tracking Tool

Nov 11 2015

UK-based BrainJuicer has introduced a new methodology which taps into consumers' likelihood to select brands while on auto-pilot, in order to understand the current strength of a brand and predict whether it is likely to be growing or declining a year from now. More

BrainJuicer Launches Comms Testing Tool

Sep 22 2015

UK-based online specialist BrainJuicer has launched a new communications testing tool called ComScan, providing overnight measure of the 'emotional resonance' of creative. More

One-Off Costs Reduce BrainJuicer First Half Profit

Jul 16 2015

UK-based online researcher BrainJuicer has issued a half-year trading update, in advance of formal results due on September 24th. Revenue rose four percent but pre-tax profits will be around 25% down on last year with overheads growing faster than revenues. More

BrainJuicer Axes Italian Office

Mar 20 2015

UK-based online specialist BrainJuicer has decided to close its office in Italy, which has made a 'significant' loss. The group as a whole published its formal results yesterday, confirming it had grown revenue just 1% in 2014, to £24.65m. More

BrainJuicer Reports Flat 2014 Revenue

Jan 16 2015

UK-based research innovator BrainJuicer has announced a 1% increase in revenue to £24.6m in 2014. However, the firm said it had performed well in the US, where revenue increased by some 5%-6% on a constant currency basis. More

Growth and Senior Promotions for BrainJuicer

Jan 6 2015

UK-based research innovator BrainJuicer Group has announced senior internal promotions in the Americas and Europe and the opening soon of an office in Miami. More

BrainJuicer Redefines 'Flat'

Sep 19 2014

Online research specialist BrainJuicer has reported a 'relatively flat' first half year, with a 4% rise in revenue to £11.2m (H1 2013: £10.8m). A decline in US and UK turnover was more than compensated by strong performances in Asia, continental Europe and Brazil. More

BrainJuicer Reports First Half Revenue Rise

Jul 16 2014

Online research specialist BrainJuicer has issued a pre-close trading update for the six months to 30th June, announcing revenue up 10% in constant currency terms, or 4% reported. More

BrainJuicer Warns of Cost Increases

May 12 2014

Online research innovator BrainJuicer has warned in an AGM statement today of an increase in its costs, resulting from increased share based payment charges and the expansion of its account management teams to support long-term growth. Shares were down 21% as of Monday morning. More

Toluna Adds BrainJuicer's FaceTrace

Apr 16 2014

Online community and survey technology provider Toluna is integrating BrainJuicer's proprietary emotion measure FaceTrace into its global survey platform. The upgrade will allow clients to gauge emotional reactions to stimuli such as products, web sites, packaging and ads. More

BrainJuicer Names Brazil Client Director

Apr 11 2014

UK-based BrainJuicer has appointed Carlos 'Cadu' Eduardo Chiba as Client Director, Brazil, based in its São Paulo office. More

BrainJuicer Hires Former NeuroFocus Senior Partner

Apr 2 2014

BrainJuicer has appointed former Nielsen NeuroFocus exec Jeff McDonald as Vice President, North America, overseeing the firm's new Southeast account team. More

BrainJuicer's Johnson Becomes Continental MD

Feb 6 2014

UK-based online specialist BrainJuicer has promoted Mark Johnson to the position of Managing Director, Continental Europe, combining Germany, France, Italy, Switzerland and Holland under his leadership. More

BrainJuicer Welcomes 17% Revenue Increase

Jan 17 2014

UK-based online specialist BrainJuicer has reported a 17% increase in revenue to £24m for the year ended 31st December 2013. Pre-tax profit for the period will be around £3.5m, compared to £1.5m in 2012 and £2.8m in 2011. More

BrainJuicer Debuts FeelMore50 'Emotional Ad' Measure

Jan 6 2014

Online research specialist BrainJuicer has introduced the FeelMore50 - a ranking of the '50 most effective emotional ads' in the US. More

MBLM and BrainJuicer Link for 'Brand Intimacy' Study

Oct 2 2013

Online research specialist BrainJuicer has partnered with branding agency MBLM to launch a consumer study using neuroscience methods to understand the decision-making process and the drivers of 'brand intimacy'. More

Strong First Half for BrainJuicer

Sep 20 2013

Leading edge UK-based agency BrainJuicer has announced Interim Results for the six months ended 30th June, with revenue up 4% to £10.8m, and operating profit up 81% to £1.3m. More

BrainJuicer Expects 4% H1 Sales Increase

Jul 11 2013

Online specialist BrainJuicer is predicting a 4% increase in half year sales (vs H1 2012) and gross profit up approximately 6%, after what the firm describes as a 'difficult end' to 2012. More

BrainJuicer Rolls Out Emotion-Based Pack Test

Apr 25 2013

UK-based online specialist BrainJuicer has introduced a new methodology called 'The System 1 Pack Test', which imitates the real-time shopping experience by asking people to make a selection from the shelf while under time-pressured conditions. More

PepsiCo's Leach Joins BrainJuicer Behavioral Labs

Apr 16 2013

Online specialist BrainJuicer has appointed former PepsiCo shopper insights exec Will Leach as Vice President of its methodological unit Behavioral Labs in Texas. More

BrainJuicer Boosts Singapore Team

Apr 8 2013

UK-based BrainJuicer Group has hired Maria Spinelli as Vice President, BrainJuicer Southeast Asia, based in Singapore. The company launched offices in Mumbai and New Delhi in 2012 and Shanghai in 2010. More

BrainJuicer Reports 'Poor Year' as Clients Cut Back

Mar 21 2013

For the first time since it was founded in 2000, online specialist BrainJuicer has reported a 'poor year', citing a combination of flat sales and cost increases for a 45% drop in operating profit to £1.5m from £2.7m in 2011. Revenues increased very slightly to £20.8m. More

Squeezed BrainJuicer Sheds 9% of Staff

Jan 17 2013

Online specialist BrainJuicer has made 9% of its workforce redundant, saving £0.8m in costs following 'disappointing' trading in the final months of 2012. More

'Disappointing' Q4 for BrainJuicer

Nov 20 2012

Trading in the final months of 2012 is proving 'disappointing' for online specialist BrainJuicer, according to the firm's interim statement issued earlier today. Revenue during the last quarter is likely to fall 'significantly below' 2011 levels. More

BrainJuicer Hires Jounot to Lead New Paris Office

Oct 10 2012

Online specialist BrainJuicer has opened an office in Paris, France, where it has appointed former Synovate MD Rodolphe Jounot as Country Director. More

BrainJuicer Reports 14% Increase in H1 Profits

Sep 20 2012

Online specialist BrainJuicer has reported a 14% increase in revenue to £10.37m for the first half of the year, and operating profit also up 14% from £628k to £716k. More

BrainJuicer Opens Practice in India

Sep 10 2012

Online specialist BrainJuicer has opened a 'client-facing' practice in India, where it has appointed Pooja Haldea as Managing Director – India, based in New Delhi, and Sarah Cowell-Thomas as Head of Juice Generation – India, based in Mumbai. More

BrainJuicer Hires Teri Hall from P&G

Jul 10 2012

UK-based Online specialist BrainJuicer has appointed former P&G researcher Teri Hall as Vice President, North America. Based in the firm's Chicago office, Hall will oversee client accounts across the American Midwest region, and support EVP Alex Hunt. More

Simon Godfrey Steps Down at BrainJuicer

May 29 2012

In the UK, leading edge research firm BrainJuicer has announced that Simon Godfrey intends to retire from the company's board of directors at the end of September this year. He will be replaced by Graham Blashill, who joins from a career with Imperial Tobacco. More

BrainJuicer Confirms Profit Surge

Mar 22 2012

Online specialist BrainJuicer has reported results for the 12 months ended 31 December 2011, confirming 27% revenue growth to £20.71m and profit after tax up 25% to £1.85m. More

BrainJuicer Move Continues Broadway Run

Mar 5 2012

Fast-growing UK-based online specialist BrainJuicer Group has once again moved its NYC office, taking larger premises on Broadway to cater for further increases in staff numbers. More

BrainJuicer Hires Former Microsoft MR Manager

Feb 16 2012

UK-based online specialist BrainJuicer has appointed former Microsoft Market Research Manager Ralph Komen as Client Director in the Netherlands. More

BrainJuicer Hires Leader for US 'Juice Generation'

Jan 26 2012

In the US, BrainJuicer has appointed planning specialist Rene Huey-Lipton as Senior Vice President, in charge of the firm's 'Juice Generation' team, which helps clients generate insights and ideas at the early stages of development. More

BrainJuicer Revenues up 26% to £20m

Jan 19 2012

International online specialist BrainJuicer has reported a 26% increase in full year revenue to £20m, for the 12 months ended 31 December 2011. In a trading update, the firm says this increase was primarily fuelled by continued growth in the US. More

BrainJuicer Netherlands Moves Offices

Sep 30 2011

Research agency BrainJuicer has moved its Dutch office from Rotterdam to Amsterdam in order to be closer to existing clients. More

BrainJuicer Revenues Up 26% on Back of US Growth

Sep 13 2011

International online specialist BrainJuicer has reported a 26% increase in revenue to £9.09m for the six months ended 30 June 2011 (H1 2010 £7.21m), driven by 'strong growth' in the US, which accounted for 33% of total revenues. More

BrainJuicer Predicts 25% H1 Revenue Increase

Jul 13 2011

International online specialist BrainJuicer is predicting that it will achieve a 25% increase in first-half revenue compared with last year's figure of £7.2m. The company has also announced the opening of a fourth US office, and the planned launch of operations in Singapore and Milan. More

BrainJuicer Hires Wicklin to Lead in Southern USA

Jun 7 2011

UK-based online research specialist BrainJuicer has appointed Matte Wicklin to oversee its activities in the American south and southeast regions. More

Former Client Trovato Joins BrainJuicer

May 16 2011

In London, market research agency BrainJuicer has appointed Federico Trovato, former Head of Consumer and Market Intelligence at Philips - as Chief Client Satisfaction Officer. He will also join the Executive Management Team and will start in August. More

BrainJuicers Sell Shares as Investors Pile In

May 5 2011

BrainJuicer CEO John Kearon has sold 700,000 company shares and CFO James Geddes 75,000, in response to 'institutional demand' from investors wanting to take a stake in the company. More

Unilever Sells Final Stake in BrainJuicer

Apr 21 2011

Unilever has sold its remaining 13.5% stake in online research specialist BrainJuicer, offloading c.1.68m BrainJuicer shares for £2.35 each, and raising around £3.9m in the process. More

BrainJuicer Reports 38% Revenue Hike

Mar 24 2011

Online research specialist BrainJuicer has reported a 38% revenue rise to £16.36m for the 12 months ended 31 December 2010 (2009: £11.81m), with growth driven primarily by its UK and North America teams which represent 48% and 25% of business respectively. More

BrainJuicer's US Pioneer Moves to Canada

Feb 1 2011

Online research specialist BrainJuicer has promoted Krishna Kabra to the post of Senior Vice President, in charge of its operations in Canada. More

Unilever Trims BrainJuicer Stake Again

Jan 21 2011

Unilever has sold a further 89,686 shares in UK-based online market research specialist BrainJuicer, reducing its stake in the firm to 13.5%. More

BrainJuicer Continues Rapid Growth

Jan 14 2011

London-based BrainJuicer has released an update for the financial year ending 31st December 2010, with a revenue increase of more than 35% to £16m. Final results will be announced on 24th March this year. More

A Victory for Truth

Dec 14 2010

Andy Dexter's agency Truth scooped the blue riband Best Agency award at last night's annual MRS bash in London. A noisy crowd at the capital's Lancaster London Hotel saw Verve take the Best Newcomer, while innovative agencies Firefish and BrainJuicer took three and two awards respectively. More

Batchelor Joins the BrainJuicer Board

Nov 26 2010

In the UK, online market research specialist BrainJuicer's Chief Operating Officer Alex Batchelor has been elected to the company's Board as an Executive Director. More

Unilever Cuts BrainJuicer Stake Again

Nov 4 2010

In the UK, home products giant Unilever has sold a further 720,000 shares in online market research specialist BrainJuicer, reducing its stake in the firm to 14.2%. More

Unilever Nets £4m from BrainJuicer Share Sale

Oct 1 2010

In the UK, home products giant Unilever has sold nearly half its shares in online market research specialist BrainJuicer - equivalent to around 16% of the company - raising around £4.1m in the process. More

BrainJuicer Confirms Rapid First Half Growth

Sep 22 2010

UK-based agency BrainJuicer has formally announced 49% revenue growth to £7.2m for the first half of 2010. Operating profit was up 119%, and profit before tax 108%. More

Wood Named MD of BrainJuicer Labs

Jul 19 2010

BrainJuicer has appointed Orlando Wood as Managing Director of its methodological unit BrainJuicer Labs, and appointed him to the Company's Management Team. More

BrainJuicer Grows 48% in First Half of 2010

Jul 14 2010

Online market research specialist BrainJuicer has reported growth of 48% for the first half of 2010, primarily driven by its business in the UK and US. More

BrainJuicer Hires MD for Chinese Venture

Jun 17 2010

Online market research specialist BrainJuicer has appointed FMCG specialist Han Zantingh as Managing Director for its new consultancy in Shanghai. More

BrainJuicer Opens in Brazil

May 18 2010

Online market research specialist BrainJuicer has opened an office in São Paulo, Brazil, headed by former Philips Director Gabriel Aleixo. More

BrainJuicer Buys Back Shares for Incentive Scheme

Apr 22 2010

In the UK, BrainJuicer CEO John Kearon and investor Unilever have sold 650,000 shares back to the company, in order to set up an equity-based incentive scheme for its employees and management, and support the firm's growth strategy. More

Smart Profit for BrainJuicer

Mar 9 2010

Online market researcher BrainJuicer has reported rapid growth in 2009, with full year pre-tax profit up 21% to £1.66m; revenues up 27% to £11.8m; and operating profit up the same percentage to £1.65m. More

BrainJuicer Hire Fuels Big Ambitions

Feb 1 2010

Fast growing UK-based online agency BrainJuicer has hired Alex Batchelor as Chief Operating Officer. Batchelor held brand and marketing leadership roles at Interbrand, Orange and Royal Mail and is the current Chairman of the Marketing Society. More

BrainJuicer Anticipates 26% Revenue Increase

Jan 19 2010

Online market research specialist BrainJuicer is anticipating revenue growth of around 26% to £11.7m (2008: £9.3m) for the year ended 31 December 2009, when it announces its full results on 9 March. More

BrainJuicer Reports 22% Revenue Growth

Sep 23 2009

UK-based online research specialist BrainJuicer has confirmed 22% revenue growth to £4.85m (H1 2008: £3.97m) for the six months ended 30 June 2009. More

BrainJuicer Grows 22% in First Half

Jul 8 2009

UK-based online research specialist BrainJuicer has reported revenue growth of around 22%, in its trading update for the first six months of 2009. More

BrainJuicer Hires for US Expansion

Mar 23 2009

BrainJuicer Group has appointed Alex Hunt as VP of Client Service in the USA. He will be based in New York until the autumn, when he will open up the firm's Chicago office. More

Growth Spurt for BrainJuicer

Mar 19 2009

UK-based online research specialist BrainJuicer Group has reported a 2008 organic revenue increase of 42% to £9.3m for 2008, while pre-tax profits rose 56% to £1.37m. More

Growth, German Office and Canadian Deal for BrainJuicer

Jan 19 2009

UK-based online quant research specialist BrainJuicer Group Plc has issued a trading statement with 2008 results ahead of market expectations. Reported revenue rose more than 40% to £9m – all organic growth - and operating profit was up by 45% to over £1.2m. More

BrainJuicer Confirms Strong Organic Growth

Sep 5 2008

UK-based online market research agency BrainJuicer has confirmed significant organic growth for the first half of the year, with revenue up by 37% from £2.9m to £3.9m. For the six months ended 30 June 2008, operating profit increased 33% to £196,000. More

BrainJuicer Products Boost Healthy Figures

Jul 1 2008

UK-based online market research agency BrainJuicer has recorded increased revenues of 38% for the first six months of 2008, and confirmed that it is growing in line with expectations. More

BrainJuicer Expands to Switzerland and Australia

Jun 16 2008

Online research agency BrainJuicer has opened an office in Switzerland, while also announcing plans to acquire Melbourne-based market research firm The Slater Marketing Group. More

BrainJuicer Strategy Bearing Fruit

Mar 10 2008

No evidence of an economic squeeze in today's financial news from online researcher BrainJuicer. Audited results for the year ended 31 December 2007 show organic revenue up 42% to £6.57m and operating profit up 77% to £844,000. More

BusDev Hire for BrainJuicer

Feb 11 2008

Online research agency BrainJuicer has hired Susan Casserly Griffin as Vice President of Marketing and Business Development. She will be based in New York and will work with BrainJuicer's global offices servicing clients in more than 50 countries. More

BrainJuicer Results Show Healthy Expansion

Sep 13 2007

In London, online market research firm BrainJuicer has posted a 77% rise in pretax profit to £113,000, in its interim results for the six months ended 30 June 2007. More

Non-Exec Chairman for BrainJuicer

Sep 5 2007

London-based online market research firm BrainJuicer has appointed Eric Kenelm ('Ken') Ford as Non-Executive Chairman. John Kearon remains the agency's Chief Executive. More

BrainJuicer Reports Post-flotation Profits

Apr 12 2007

Following its £12m flotation in December, online MR agency BrainJuicer has leapt into the black, listing a post-tax profit of £291,000, up from a £38,000 loss a year previously. More

Winning Papers from ESOMAR

Sep 21 2005

ESOMAR wound up the 58th Congress in Cannes today and announced the winners of its awards. Speakers from The Leading Edge agency and Carlton & United Brewers, Australia, won the Best Paper Overall Award, while employees of Brainjuicer, Maritz and LG Electronics were also recognised. More

Forget Targeted Samples and Ask the Crowd

Sep 21 2005

In his award-winning ESOMAR paper, John Kearon, CEO & Chief Juicer of BrainJuicer, explains his attempts to apply academic thinking on 'research markets' and the 'wisdom of crowds' to concept testing. The results, while still inconclusive, threaten conventional MR techniques - suggesting that a diverse, non-target group can predict success as well as a target sample. More

Brainjuicer Launches Large-Scale Online Qual Tool

Aug 30 2005

You wait ages for a taxi and then two come along at once... Research Now's OmniTaxi has been joined on the list of new MR releases by Quali-Taxi, a service from Brainjuicer using its 'MindReading' technology to replicate the qualitative insights from a focus group – but using large, nationally representative samples. More

BrainJuicer Opens In NYC

Aug 16 2005

European online research agency BrainJuicer is opening its first US office in New York City in September. The office will be led by Krishna Kabra, Research Director. More

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