Ipsos has announced the acquisition of Japan Statistics and Research Co Ltd (JSR). The global group already has a major presence in the market via Ipsos Novaction, specialists in forecasting, modelling and consulting, and combined revenues of the two companies will place it in Japan's Top 5 survey-based MR companies. More
Ipsos has announced two key senior appointments. Dr Randall Emond has joined the company as CEO of the Ipsos Forecasting, Modeling and Consulting global division, which includes the Ipsos-Novaction and Ipsos-Vantis modeling and forecasting practices. In addition, Alain Péron has been named as Managing Director (France) of the company's quality and customer satisfaction division, Ipsos Loyalty. More
The Ipsos group is busy increasing its footprint on the MR world. Its latest bid for a greater share of the cake comes with its acquisition of ACNielsen's Vantis operation, the US-based strategic marketing researcher. The newly-enlarged company will be known as Ipsos-Novaction & Vantis. More
French agency Ipsos has recently signed an agreement to acquire majority control of Novaction, a specialist marketing consultancy, now to be known as Ipsos-Novaction. More
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