Investment firm Marlin Equity Partners has combined its BlueHornet Networks company with the applications business it purchased from Teradata Corporation in July, to launch a new digital marketing tech company, Mapp Digital LLC. More
In the US, Teradata Marketing Applications, a division of big data analytics platform Teradata, has partnered with micro-location tech firm Localz to provide iBeacon tools delivering personalized content direct to an individual's mobile device. More
Big data analytics platform Teradata has announced the acquisition of Think Big Analytics, a consulting and solutions firm focused on big data. Terms were not disclosed. More
Big data analytics platform Teradata has acquired the assets of technology firm Hadapt and those of information management products company Revelytix. Terms of both deals remain undisclosed. More
Site traffic analysis firm Webtrends and enterprise analytics specialist Teradata are collaborating to help marketers measure the link between their customers' online and offline behaviour. More
US-based text analytics firm Clarabridge has announced a partnership with data warehousing and enterprise analytics company Teradata Corporation. The deal aims to help clients integrate structured and unstructured information. More
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