Senior Market Research Analyst Sao Paulo, Brazil / hybrid Competitive salary - (posted May 8 2026)

Company: Toluna
Advertisers Ref: MrWeb/1429
MrWeb Ref: 162941

Job Spec: Toluna is the global research and insights leader that enables businesses to make smarter, data-driven decisions - faster. For 26 years, we have partnered with the world's leading brands, delivering transformative impact through our advanced technology platform, comprehensive solution portfolio, expansive global first-party panel, and world-class team of leading research experts. Since 2019, we've made significant investments in artificial intelligence to enhance automation, accelerate insight delivery, and unlock deeper understanding at scale. With 40+ offices worldwide, Toluna operates in 70+ countries, redefining the future of insights. Learn more at www.tolunacorporate.com.


Introduction:

We are looking for a senior market research analyst to join our amazing team in Brazil! You are the ideal candidate for this role if you have at least 4 years of market research experience, ideally on the supplier side. In this position you will be responsible for leading the full project life cycle, from set-up through client presentations.

You'll work across multiple research methodologies within Product & Innovation (idea and concept testing, market exploration, packaging testing) and Brand & Communication (advertising testing, media and campaign effectiveness, brand assessment) in a dynamic environment where AI-powered solutions are already a reality.


Responsibilities:

• Lead the design and execution of research projects to meet complex needs with minimal support
• Independently manage complex quantitative & qualitative studies across a variety of methodologies from survey design through final delivery to clients.
• Develop compelling story-led analyses and final reports with strategic, clear, and engaging client presentations.
• Responsible for leading final client presentations, providing consistent, clear, and actionable recommendations.
• Manage all client communications, providing clear and proactive communication regarding project progress.
• Manage multiple projects at once in a fast-paced environment.
• Work together with project managers and operations for deployment and execution while maintaining overall management of timelines.
• Share your expertise with junior and mid-level research analysts, acting as a knowledge multiplier and being recognized as a strong technical contributor within the team.

Your profile:

• Bachelor's degree and at least 4 years of market research experience.
• Experience in various research methodologies such as ad concept testing, ad pre-testing, campaign evaluation, pack testing, brand tracking, shopper research, segmentation, U&A, iHUTs, ad hoc, etc.
• Demonstrated success in questionnaire design, analysis, client presentation, and project management.
• Excellent interpersonal skills with the ability to develop effective working relationships with both internal partners and external clients.
• Languages: English proficiency is mandatory; additional language skills are a plus.
• Strong organizational skills with an ability to multitask and effectively prioritize one's own workload.

***Please submit your CV in English


Our Values:

Acting with Ownership- Demonstrating individual accountability
Bringing a forward mindset- Being action-oriented, bold and entrepreneurial
Collaborating with Curiosity- Exhibiting teamwork through togetherness
Discussing openly, committing jointly- Sharing your views openly
Embracing empathy- Being egoless & caring

What we offer:

At Toluna, we're all about creating a welcoming, diverse workplace where everyone can thrive. We offer competitive pay, great benefits, and plenty of opportunities to grow within our global team. Inclusion and respect are at the heart of what we do. Our community connects over 72 million people across 70 countries. If you're passionate about making an impact, we'd love to have you on board.

Other Benefits: Healthcare, dental care, life insurance, meal voucher, transportation voucher and language class subsidy.

Join our global team. We welcome big thinking and reward great work.

Who to contact: Apply here

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