Research Account Director - Social and Commercial Insights Strategy Melbourne, Aus / hybrid $AUD 100-150,000 + Benefits - (posted May 2 2025)
Company: Resources Group Advertisers Ref: GL989000MrWeb Ref: 162198
Job Spec: Are you motivated by social work but like to flex your muscles on commercial strategy too? Can you craft a bespoke research solution? Are you bold, creative and purposeful in your strategic recommendations?
Everyone who works here says the projects are second to none - immersive, varied, and emotive topics to really engage with.
Half the work is social so your market research skills will have a positive effect on the lives of everyday Australians by improving services, communications, and policy.
The other half is sharp commercial projects for ASX banks, insurers, retailers or universities building strategic roadmaps for their brand, innovating new services or re-designing their customer experience.
Either way, it's all about understanding people, culture, behaviour and being able to put the customer at the center of decision making.
You'll get to weave quantitative and qualitative methodologies together. Entirely bespoke, you won't find any cookie-cutter research methodologies.
The work you'll love:
- State & Federal Government & social organisations covering social equality, public health, financial wellbeing, ageing, human rights, gambling, education, water/road safety, bushfire preparedness.
- Major brands across - financial, utilities, university, and retail.
- Concept testing, stakeholder consultation, behaviour change, strategic communications. Product and choice modelling, brand & communication, customer experience, segmentations.
Key Responsibilities:
- Engage long standing client relationships
- Design multi-method quantitative and qualitative research programs
- Lead projects and support junior members of staff
- Weave a narrative from data sets
- Add top level thinking to all projects and client deliverables
- Work with the senior management team to highlight new opportunities
- Positively influence clients with story-led presentations
- Support thought leadership and innovation.
Desirable experience:
- Significant experience in social and/or market research
- Experience research agency side essential
- Broad experience of designing ad hoc research from pitch to presentation
- Core quantitative research skills are key for this role, qual is a nice to have.
- Curiosity, and passion for learning new topics
- Happy to work on a mix of mostly social, and some commercial research
- A problem solver.
The Benefits:
- 35+ tight knit team part of bigger marketing group
- Progressive & innovative research practices
- A Work180 employer of choice recommended for their workplace initiatives & flexible working
- Clear promotional pathways for people who can drive the vision
- Additional leave, share options
- Fantastic office for community, collaboration and connection
- Hybrid working
- Share options.
About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
Resources Group's Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.
Who to contact: Send your CV to Gemma Lewis (Director, APAC) at glewis@resourcesgroup.com or call Gemma on 04524 17265 for a confidential discussion about this role and other related opportunities.
Please say that you found the vacancy on Greenbook / MrWeb! Thanks for your interest.