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Newgate Research UK
In London, standalone market and social research agency Newgate Research UK has appointed Jake Pryszlak as an Associate Partner.
Founded last year and led by former Kantar exec Dan Clay, Newgate focuses on delivering research to inform decision-making around strategy, communications and engagement. Using techniques such as in-depth interviews, focus groups, ethnography and observation, along with online communities, the practice offers expertise in areas such as opinion and behavioural reputation, stakeholder relationship, policy and strategy, and employee research.
Pryszlak (pictured) joins after nearly two years at location-based specialist Meshh, where he was Research & Insight Manager. Prior to this he was an SRE at Sports Marketing Surveys, and served as Insight Officer at Merseyside Sports Partnership. He brings more than six years' experience of managing and delivering quant research projects to his new role, including ad hoc and tracker studies.
Commenting on the appointment, Clay said: 'We've demonstrated over the last eighteen months the value that robust, high quality research and behavioural insight can bring to our clients, both in guiding business strategy and communications. I'm delighted to have Jake on board. He will help us to continue to innovate and evolve our offer to clients, and to expand our capacity to meet growing client demand for insights which are more important now than ever before'.
Web site: www.newgatecomms.com .
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