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Interpret Launches Digital Media Syndicate
US entertainment, media and technology market research firm Interpret has launched a syndicated service to provide an understanding of consumer behaviour around digital media and emerging technologies.
The firm's new Syndicated Research Service is backed by proprietary data from its New Media Measure quarterly survey, which provides data on media behaviours, attitudes and product consumption. The new service will cover mobile devices and platforms, PC, handheld and console games, and digital media (music and video).
Reports and research will be available to clients on a monthly basis, and research findings will also be made available to the media. In addition to regularly scheduled reports, Interpret can customize research covering individual or standalone sectors.
'With a combination of proprietary research data and guidance from leading sector analysts, Interpret is positioned to provide meaningful and useful insight to stakeholders across the media and technology landscape,' said CEO Michael Dowling, whoc founded Los Angeles-based Interpret in 2006 along with two other former Nielsen Entertainment execs.
The firm offers services throughout North America, Europe and Asia Pacific, and is online at www.interpretllc.com .
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