Australian Office for HeathWallace

UK-based digital user experience (Ux) consultancy HeathWallace has established a new team in Melbourne, with the aim of expanding across Australia.

Founded in 2001 and acquired by WPP in 2008, HeathWallace provides a range of services covering user research, information architecture, digital channel strategy consultancy, and design and technical development. As well as its London headquarters, the firm also has offices in Hong Kong, Cape Town and Chicago.

'What sets successful companies apart is their ability to fuse knowledge of customer behaviour, creativity and technology,' states Maria Sit, Regional MD of HeathWallace, Asia Pacific. 'Melbourne is a logical place for landing in Australia as it's truly a vibrant hub of commerce, creativity and innovation, with a highly educated talent pool.'

Fiona Meighan joins the new team as Managing Consultant, to help spearhead the business. She has more than 15 years' experience in Ux, human factors and interaction design in the Australian, US and Asian markets, and previously worked as a Ux Specialist at telecoms giant Telstra and at Ericsson.

Web site: www.heathwallace.com .