New Service to Mystery Shop Medical Practices

In the US, the firm behind patient management platform MyMedLeads.com has launched a mystery shopping service called MysteryShopperMD, to uncover how medical practices field online and telephone patient enquiries.

MyMedLeads.com is used by medical practices to convert 'leads' into patients. The solution measures staff response time, delivers text message reminders to prevent no-shows, provides ROI reporting on all marketing expenditure, and can be used for automating e-mail campaigns.

The company's new MysteryShopperMD service has been developed to help doctors improve first line contact with patients by evaluating medical practices' day-to-day operations and assessing staff preparedness, efficiency and attitude.

Specialist healthcare mystery shoppers are recruited to submit enquiries, and provide feedback about the response they receive to evaluate customer service and provide doctors with a snapshot of how patients perceive their services.

'Doctors must remember that their front desk staff provide the first impression a patient has of their practice, and this experience, good or bad, will invariably reflect on the doctor,' says President and CEO Enrique Rangel. 'Programs like MysteryShopperMD provide doctors with a more in-depth narrative on day-to-day staff performance than a simple customer satisfaction survey.'

Web site: www.mymedleads.com .