Paradigm Gets Funds to Grow Mobile Data Arm

Private investor Fieldstone Equity is backing US-based Paradigm Sample with an undisclosed sum, for use in accelerating growth in the mobile data collection and sample re-sale sectors.

Founded in 2009 and headquartered in Port Washington, NY, Paradigm offers access to hard-to-reach populations through its GlobalShifters, MobilePulse and IdeaShifters products. Last year, the firm completed its integration of the main panel assets of sister firm Data Innovation, which specializes in mobile industry market research.

In addition to its investment, Fieldstone will also provide management and advisory support: Partner Jim Dullum joins Paradigm's Board of Directors while Senior Partner Ralph Manaker becomes a member of a newly created advisory board.

Dullum, who has helped start up eight companies in a variety of industries and serves on several boards, previously led the $1.4 billion global transportation industry business for EDS. Manaker has more than 30 years' experience in mergers and acquisitions, and also serves on numerous boards.

Paradigm Sample CEO Sima Vasa (pictured) comments: 'This partnership will help us further develop and roll out our mobile application platforms, complete the build-out of our mobile panel with more hard-to-reach audiences, and continue to grow our sample resale business...'

Web site: www.paradigmsample.com .