Crowdsourcing Firm Chaordix Names New COO

Canadian crowdsourcing tech firm Chaordix has appointed Carey Houston as Chief Operating Officer, replacing Jim Gibson who has moved into the revenue-generating role of Executive Vice President, Global Markets.

Calgary-based Chaordix helps organizations generate ideas for new products and services, predict market reaction and conduct other research. Its Crowd Intelligence platform uses crowdsourcing to generate qual and quant research insights, and is used by professional services firm KPMG to provide market intelligence to UK companies.

Houston joins the executive team with a remit to scale the company for growth, particularly in the areas of operations management, financing and client strategy. She brings more than fifteen years' management experience and most recently served as VP of Industry Development at venture capital firm Alberta Enterprise. Prior to this, she held senior roles at various marcoms agencies and software firms, and also ran her own marketing services company.

Gibson has served as COO since January, and will now focus his efforts on driving global revenue growth through partnerships and direct sales. Before joining Chaordix, Gibson held senior roles in software and technology firms, including serving as President and CEO of PURUS Technologies, and as a Partner in The CORE Group, Sierra Systems and GSA Consulting.

In addition, Chaordix has promoted Randy Corke to the role of Vice President and Senior Principal, Crowdsourcing Advisory Services, to lead a practice providing guidance on the development of crowd-based business models. He had previously served as VP of Business Development since March 2009, and is based in the firm's Boston office.

Founder and CEO Shelley Kuipers comments: 'Market adoption of our Chaordix Crowd Intelligence offering has accelerated significantly this year. With this evolution of our team, we're positioned to expand our business to continue to meet the needs of our growing clientele of innovative brands and organizations.'

Web site: www.chaordix.com .