InsightSquared Raises $8m for Analytics Tool

Business intelligence software provider InsightSquared has raised $8m in Series B funding, which it will use to further develop its software-as-a-service (SaaS) sales and marketing analytics product.

Cambridge, MA-based InsightSquared has developed solutions which provide data intelligence and analytics to small and medium-sized businesses. To date, the firm has raised a total of $13.5m, with the latest funding coming from new investor DFJ and existing investor Atlas Venture, which seed-funded InsightSquared and led its Series A.

Fred Shilmover (pictured), co-founder and CEO, comments: 'We have rapidly increased our market share due to a disruptive and breakthrough product, exceptional workforce, reliable partners and loyal customers. The additional round of funding will help us expand even faster on all fronts.'

Web site: www.insightsquared.com .