Pulse to Open Pulsate Big Data Analytics Arm

APAC research outsourcing and panels company Pulse Group is launching a big data analytics firm called Pulsate in Malaysia, with additional offices planned for Hong Kong and Singapore.

Pulse Group has offices in Kuala Lumpur, New York, London, Sydney, New Delhi and Singapore. As well as an online community of approximately three million consumers across the Asia-Pacific region, the company offers a range of data collection services including face-to-face interviews, CATI, and buzz measurement.

Its new firm Pulsate is building a big data hub in Cyberjaya, Malaysia from where it will mine client data for insights, and use this information to predict future patterns and trends. CEO Bob Chua (pictured) says the new firm will create up to 200 'very high-level jobs', and Pulse is also considering setting up an academy for data scientists, to train graduates in areas such as statistics and financial modelling.

Web site: www.pulse-group.com .