Asian Expansion for AudienceScience

Digital marketing technology company AudienceScience is opening its first physical data centre in Hong Kong, plus two new offices in Hong Kong and Singapore.

The centres add to the company's existing base in Tokyo, and will help the roll-out of its real-time bidding (RTB) technology for clients across Australia, SE Asia, Japan, Korea and China. In addition, its Predict data modelling capability will now be available across the whole region.

AudienceScience has also strengthened the APAC team with three new appointments, including Joshua Golbert as Account Director, responsible for the Singapore and Hong Kong offices. He joins from Microsoft, where he managed regional relationships with advertiser and agency partners in Asia, and will report directly to VP for Global Engagement, Jeremy Mason.

CEO Mike Peralta (pictured) comments: 'APAC is a critical market for our clients and for AudienceScience. With more advertisers recognizing the value and importance of APAC, AudienceScience is dedicated to providing technology on par with that available to European and North American advertisers.'

Web site: www.audiencescience.com .