Wizeline Product Development Platform Launches

In the US, product intelligence firm Wizeline has launched out of beta, with a self-serve platform enabling companies to collect and process disparate sources of data to understand the market potential of proposed new products.

Founded last year and with bases in Silicon Valley and Mexico, Wizeline offers a range of data analytics solutions focused on product development. These solutions help identify which products and features have the highest probability of market success - before development begins - using a proprietary algorithm to rank product priorities by size of market opportunity.

Founder and CEO Bismarck Lepe (pictured), who previously founded online video management and analytics firm Ooyalal, comments: 'Wizeline was created to help companies build winning products that customers love. Most companies have valuable data, but we believe it's not effectively or efficiently applied when making critical product and market decisions. All of this changes with Wizeline.'

Web site: www.wizeline.com .