Bonamy Finch Launches 'SigTester' App

UK agency Bonamy Finch has launched a free app, 'SigTester', allowing a rapid assessment of whether results are statistically significant. It can also be used to estimate confidence intervals and sample size requirements.

The app will check the significance of differences between pairs of mean scores, proportions (%s) or correlation coefficients. Available via the Apple App Store or Google Play for Android, the firm suggests it can be used in meetings for a quick check on whether a difference in a chart is significant; or more casually to check up on confidence intervals for claims made in TV ads (eg '76% of 108 women agreed').

Web site: www.bonamyfinch.com .