DRNO - Daily Research News
News Article no. 19494
Published July 31 2014

 

 

 

Innodata Buys Monitoring Specialist MediaMiser

US business information tech firm Innodata has acquired Canadian software provider MediaMiser for $5.38m - comprising $4.10m upfront, and the remainder in deferred payments.

Brett SerjeantsonMediaMiser uses proprietary technology to monitor, aggregate, analyze and share content from more than 200,000 sources across social, other digital and traditional media, in order to provide detailed analysis reports and daily briefings to its clients.

Innodata says the deal fits with its own vision to expand into the big data arena, while enabling MediaMiser to draw on its content management and technology capabilities to drive growth. As part of the transaction, MediaMiser's founders and management team, which includes CEO Brett Serjeantson (pictured), will continue to operate the business.

Jack Abuhoff, Chairman and CEO of Innodata, comments: 'MediaMiser has done a great job harnessing the latest technologies to develop a sophisticated and complete solution for turning large amounts of information into actionable knowledge, and has succeeded in building multiple relationships of trust with leading brands. We think it is well-positioned to compete in a rapidly expanding market.'

Web sites: www.innodata.com and www.mediamiser.com .

 

 
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