DRNO - Daily Research News
News Article no. 19511
Published August 5 2014




Ipsos ASI Strengthens Senior Team in UK

In the UK, advertising division Ipsos ASI has announced three senior appointments: Caroline Walker as MD, Paul Edwards as a Non-Executive Director and Lucy Burnham as a team leader.

Walker will take up the role on 1st November, and is currently Group Head, Sales & Client Management at Millward Brown. At Ipsos she will lead the brand and communications practice in the UK and report to Ben Page, CEO of Ipsos MORI and Yannick Carriou, CEO Ipsos ASI and Ipsos MediaCT.

Edwards will support Walker and her team in an advisory capacity. He is a veteran of the UK advertising industry, having served as Chief Strategy Officer at Publicis and UK CEO at Lowe, and has also worked on the client side. Most recently he was Chairman of TNS Research International and Chief Strategy Officer at Hall & Partners.

Burnham was previously a Partner at Hall & Partners, and worked previously at Millward Brown and TNS. Ipsos has only revealed at this point that she will head up 'one of ASI's three teams'.

Page says he is 'delighted to welcome three wonderfully experienced and talented people to Ipsos ASI' and adds: 'Their passion and energy will enrich the business and enable us to deliver an even better service to our clients.'

The group's home page is at www.ipsos.com .


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