MRMW Mobile Research Awards Launched

The Merlien Institute - which runs conferences and events for MR professionals - has launched a new set of Awards to celebrate innovation in the industry and recognize individuals who have achieved 'significant breakthroughs' in mobile market research.

Founded in 2008, Merlien offers global and regional conference events such as Policy Research World, Market Research in the Mobile World, Qualitative 360, and Insights Valley corporate researchers' summits. Submissions for its new MRMW Awards can be made until February 10th 2015, and winners will be announced during the MRMW North America conference gala dinner in New York on May 19th.

Judging the submissions will be an international panel comprised of multinational clients, MR thought leaders, and MRMW Advisory Board members, and winners will be chosen based on the judges combined vote.

The awards comprise seven categories:

• Mobile Researcher of the Year
• Mobile Research Company of the Year
• Best New Technology
• Best Use of Mobile Technology
• Best Mobile Qual Award
• Best Mobile Quant Award
• Best Client-Supplier Collaboration.

Full details of these categories, deadlines and submission criteria can be found at www.mrmw.net/award-categories .