Sapio Opens Office in City of London

Sapio Research, the agency launched last September by Redshift Research founders Jane Hales and Guy Washer, has opened a physical office in the City of London, based in King William Street near Monument tube station.

Sapio offers a range of traditional qual and quant data collection services, while also working with partners in areas such as digital strategy, content creation, brand purpose and behavioural change. The firm is set up on 'social enterprise' values, donating ten per cent of its profits to charitable causes.

Hales told DRNO that when the company was set up, all employees were initially home-based. 'We've now taken the plunge and decided to take a lease on an office in the City. We're doing this in order to encourage the team's creativity and be more centrally based so we can be in closer to many of our clients. Having a permanent, central London office will also facilitate our planned expansion', she added.

Web site: www.sapioresearch.com .