Tinyclues Hires for Rapid European Growth

Paris-based AI-driven marketing platform Tinyclues has appointed former RichRelevance exec Matthieu Chouard as Senior Vice President Sales EMEA, charged with 'dramatically accelerating growth'.

Marketers use the Tinyclues Action interface for intelligent campaign targeting and planning, tapping into its 'Deep Artificial Intelligence' to predict 'the likelihood of any customer to buy any promoted item, even in the absence of recent intent'.

At RichRelevance Chouard (pictured) was SVP and General Manager heading up EMEA operations and leading expansion in the region. Prior to this he was Vice President Sales at enterprise software giant SAP, leading the predictive analytics software team across the EMEA and APAC region. His previous roles include leadership at KXEN, Cameleon Software, Open Text, Netonomy, Netscape and Sybase. Chouard graduated from Paris University with a Masters in Economic Science and also holds a Diploma in Architecture from Ecole des Beaux Arts de Paris.

Tinyclues founder and CEO David Bessis comments: 'We believe our solution is becoming mainstream and Matthieu is now on board to help take us to the next 10x growth stage for the European market. He has an incredible track record for building and leading sales teams at scale - and he's a great personality too'.

The firm, which raised EUR 5m in a Series A round of funding in December 2015, is online at www.tinyclues.com .