Launch Funds for Data Science Start-up conDati

In the US, data science start-up conDati has completed a $4.75m Series A round of funding, which it will use for the commercial launch of its 'Big Data as a Service' (BDaaS) solutions later this spring.

Founded in summer 2017, conDati applies machine learning and data science techniques to develop solutions that convert massive volumes of customer, event and transaction data into insights and usable information. The firm says it is on a mission to provide marketers with the real-time visibility, predictive models, and science-based recommendations they need to maximize marketing's contribution to business success.

Latest funding was led by The Entrepreneurs' Funds (TEF), which also led conDati's previous financing. CEO and founder Ken Gardner (pictured) comments: 'Our momentum is building, and we are eager to get to the broader market and help companies improve their return on marketing. We focused the initial funding on applying our data science and machine learning techniques to marketing and building them into the application. With this second round of funding, we are ready to shake up the martech landscape'.

Web site: www.condati.com .