Kantar Man Joe Baldini Named InCrowd CTO

In the US, healthcare market research firm InCrowd has appointed former Kantar exec Joseph Baldini as Chief Technology Officer, leading its engineering function.

InCrowd, which is owned by an affiliate of private equity firm SARORAS Private Capital, offers a DIY platform to connect pharma, medical device and life sciences firms with 'crowds' of screened and targeted healthcare professionals. Baldini (pictured) joins with more than two decades of tech leadership roles, mostly in market research and with expertise across data and analytics innovation. Most recently, he worked for Kantar as Chief Information Officer, delivering tech strategy and capabilities across all the group's divisions. He also served as Kantar's VP of Engineering and Product Development, overseeing all development at digital data collection firm Lightspeed GMI, having begun his career at GMI as VP Engineering.

Commenting on the appointment, InCrowd CEO and President Daniel Fitzgerald says: 'Joe's authority and accomplishments in data-analytics in the market research arena are unrivaled, as is his ability to build and develop high-performing tech teams. Through Joe's R&D leadership, we'll be able to realize our vision for our clients and the market much more rapidly'.

Web site: www.incrowdnow.com .