Pureprofile Hires New Biz Dev Director

In the UK, consumer data company Pureprofile has hired former Dynata / Kantar Profiles exec Jon Wadsworth for a newly created role, Business Development Director, working across the UK and mainland Europe.

Pureprofile collects consumers' profile data in exchange for rewards, and offers ad targeting, content strategy and research panel services. Wadsworth (pictured) joins from Dynata, where he served as Sales Director, prior to which he spent more than a decade as UK Sales Director Enterprise at Kantar Profiles (formerly Lightspeed Research).

In his new role, Wadsworth will further develop the firm's UK client portfolio and contribute to its growth plans for the region. UK MD Tim Potter comments: 'Everyone at Pureprofile is hugely excited to have Jon join the team. He brings an unrivalled level of experience and knowledge and is passionate about the level of service that he gives to each of his clients. Not only does Jon bring a high level of expertise, but he also shares our values and motivations that make him an excellent team contributor'.

Web site: www.pureprofile.com .