CX Specialist Zendesk 'Explores Sale Option'

US-based customer experience (CX) specialist Zendesk has reportedly appointed an advisor to explore a potential sale, just two months after rejecting a takeover bid from a private equity company.

Originally launched in Denmark in 2007, Zendesk now has its headquarters in San Francisco, with additional offices across Europe, Asia, South America and the UK. The firm enables businesses to take their customer service online, and offers a platform which powers billions of conversations, connecting more than 100,000 brands with hundreds of millions of customers through telephony, chat, e-mail, messaging, social media channels, communities, review sites and help centers.

Earlier this year, Zendesk shareholders rejected the firm's proposed acquisition of Momentive, parent of SurveyMonkey, despite Momentive shareholders giving the deal majority support. Following the collapse of the proposal, Zendesk investor JANA Partners claimed the Board was 'out of touch', adding: 'We believe Zendesk requires either significant Board change, or in the absence of such change, should be sold'.

According to Bloomberg, Zendesk has appointed Qatalyst Partners to analyze its possible sale, although sources say that a final decision has not been made to sell the business, which could remain independent.

The firm, which is led by CEO Mikkel Svane (pictured), is online at www.zendesk.com .