Ipsos Unveils Four-Year Growth Plan

Ipsos has unveiled a four-year plan to accelerate growth and shareholder value. This will include the group spending between EUR 100m and EUR 200m per year on 'smart acquisitions', while doubling its investments in data analytics, technology and 'knowledge panels'.

At its Investor Day today, CEO Ben Page (pictured) and other members of the team will present details of the group's financial objectives for 2022 to 2025, along with a roadmap which it says is 'fuelled by investments in people and technology'. Financial objectives during the four years include increasing organic growth from 3% to 5% per annum (in 2019 - 2021) to 5% to 7% per annum in 2023 to 2025, meaning revenue would reach EUR 3bn by 2025 (including acquisitions). There will be additional capital expenditure investment, and the launch of a new share buyback plan of up to 2% of capital per year, on top of the group's existing plan for managers and employees. Didier Truchot, Chairman of the Board of Directors, says that Page can rely on the full support of the Board in the implementation of the plan.

Priorities will include continuing to recruit, train and retain the 'best experts' in the industry, and increasing the number of data scientists and technologist from 1,500 to 2,000 by 2025. The group also plans to renew its management team, which has already included the recent appointment of Dan Lévy as Group CFO. In addition, Ipsos says it is aiming to become the leader of the MR industry in terms of Environment, Social, and Governance (ESG), while helping its clients hit sustainability and ESG requirements.

Page adds: 'I am convinced that our strategic ambition for Ipsos is the right one. Our operating model is unique and has proven its strong resilience over the last two years. We intend to leverage our leading human and technological expertise to accelerate our growth, expand our market share, and make Ipsos the most recognized market research [company] in the world'.

Web site: www.ipsos.com .