Jibunu Launches Survey Text Editor

In the US, market research technology and survey programming company Jibunu has launched a survey text editor tool, to expand its DIY features.

Jibunu's proprietary platform enables clients to create solutions for both qualitative and quantitative research. This includes for complex, custom projects such as conjoint, max-diff, adaptive, KANO, diary studies, advanced logic or graphic/multimedia needs, and multiple languages. The firm has developed its text editor as part of a larger initiative to expand the company's self-service tools.

Previously, Jibunu customers would rely on its programming team to make text changes. With the release of the new tool, customers can now edit survey question and answer option text directly in the survey link or through the Jibunu Unified Management Portal (JUMP). The firm says this reduces or eliminates the number of changes Jibunu programmers need to make, allowing surveys to be launched into field faster.

Company President Ken Berry comments: 'The Jibunu text editor is another tool that allows for more control and quicker turnaround for our partners and our teams. Its addition to the JUMP environment creates an even more robust suite of offerings to create a more seamless partnership with our clients.'

Web site: www.jibunu.com .