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Basis Health Hires in New York
Strategy and insight consultancy Basis has appointed Rory Luk as a Manager in its New York-based health division.
 Basis Group is headquartered in London, with offices in New York City, Los Angeles and Chicago. Luk (pictured) joins its Basis Health division after working at ZS Associates where he focused on insights and analytics for marketing strategy, change management, sales operationalization and optimization. In his new role he will continue managing marketing analytics strategy for life sciences manufacturers.
Paul Eccles, managing partner of Basis Health, says of the hire: 'Talent acquisition has been a key driver of our growth, and has allowed us to broaden and deepen our relationships with existing clients, while opening new market opportunities. We're thrilled to bring in exceptional talent like Rory, who fuel our ability to shape groundbreaking commercial strategies for our clients. Rory's experience and fresh perspective will be critical as we continue to add new clients and capabilities'.
Web site: www.basisresearch.com .
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