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VOXCO Appointment Makes US 'Statement'
Survey software publisher VOXCO has announced the appointment of Daniel Coates as President of its US operations with a clear mandate to accelerate growth in the American market.
Prior to joining VOXCO, Coates was Vice President of the Surveys & Samples business unit within SPSS and a co-founder of PlanetFeedback, Inc. (acquired by Intelliseek). He has also worked for research companies such as Burke, Millward Brown Interactive and IPSOS-REID (formerly the Angus Reid Group).
Coates says VOXCO is bucking the trend of 'trying to minimize contact and concentration' and is 'investing in becoming the dominant provider of software and services to the industry... Under the new leadership of Mario Mrvica they have developed a series of compelling products that solve real problems.'
According to Mrvica, CEO of Groupe VOXCO, 'Since its inception, VOXCO has developed its market through universities, market research agencies as well as field agencies in the US market but has sold to and serviced this market from Canada. With our continuous growth in the US; it became obvious to get as close as possible to our customers by driving sales and services activity within the local market... We wanted to make a bold and definitive statement that we are building a strong team within the US market'.
VOXCO has offices in Montreal, New York, Paris, London and Mannheim and is online at www.voxco.com
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