Tobii Launches 'Most Accessible Wearable Yet'

Eye tracking and attention computing innovator Tobii has launched Glasses X, a new wearable product which it says provides 'real-time visual insights in a practical, easy-to-use format', for businesses looking to optimize their employee training.

Tobii says the new hardware is its 'most accessible and enterprise-ready wearable yet, built to bring the value of eye tracking into everyday operations.' The glasses have been designed for rapid deployment in real work environments, and are intended to provide practical business value by helping firms to capture and replicate the attention patterns of top performers.

The company says Glasses X is suitable for use in manufacturing, aviation and other high-risk, high-skill environments, and will support professionals in quality inspection, maintenance and safety checks, as well as operator roles in sectors such as automotive and industrial equipment. They can also be used in UX and 'wayfinding studies', helping teams to understand how people navigate environments and interact with signage, packaging and product displays.

The product can be paired with Tobii's Glasses Explore software platform, allowing teams to review visual attention data, compare workflows, and share insights across departments.

Gunnar Troili, the firm's SVP of Products & Solutions, comments: 'Companies are constantly looking for smarter ways to train teams and boost performance, but most tools fall short because they are too complex or not suited for real-world use. Glasses X is different. It's intuitive and designed to deliver immediate value, whether you're on the factory floor, in the field, or anywhere performance matters.'

Web site: www.tobii.com .