Echo Research Hires Commercial Leader

In London, reputation analysis and strategic insights firm Echo Research has appointed Jason Weekes as its new Commercial Director.

Founded in the 1990s, Echo specialises in content analysis, stakeholder insights and best practice audits, The firm runs the Britain's Most Admired Companies Study for the London Stock Exchange, the longest-running survey of corporate reputation among peers and analysts in the UK; and has created the Reputation Dividend, which quantifies the contribution of reputation to market capitalisation.

Weekes brings more than twenty years of leadership experience in media intelligence, data analytics and commercial strategy. He has held senior roles at CARMA International, Gorkana Group, Metrica and PRIME Research.

Group CEO Sandra Macleod comments: 'Jason joins us at an exciting time as we accelerate our growth strategy and expand our global footprint. His remarkable track record of commercial leadership and innovation in insight and intelligence makes him a superb fit for Echo. I am delighted to welcome Jason to our team - his vision, energy, and deep industry expertise will play a pivotal role in helping us deliver ever greater impact for our clients.'

Web site: www.echoresearch.com .