New Name for Healthcare Fieldwork Firm Atlas Primary

US-based healthcare data collection and recruitment firm Atlas Primary has rebranded as Manifest Health.

Founded in 2021 and headquartered in Atlanta, the firm aims to 'transform' patient recruitment by focusing on inclusivity and meaningful engagement. It prides itself on connecting researchers with healthcare professionals and patient populations that are 'broad, diverse, rare, and often hard to reach.'

Along with the new name the company has expanded its solutions to access more diverse and rare patient populations; and enhanced the integrity of its data through a combination of advocacy-driven outreach and agile technology.

Chief Strategy Officer Rob Ramirez says the firm 'understands the challenges researchers face in finding the right patients, and [is] committed to creating solutions that make the process not only easier but also more effective and equitable.' CEO Roni DasGupta adds: 'The new brand identity represents our company's evolution and its mission to make research more inclusive, meaningful, and human, while maintaining our unwavering commitment to authenticity, quality, and trust.'

Web site: www.manifesthealthresearch.com .