Former dunnhumby Exec joins TruRating as CCO

In Atlanta, Georgia, digital point-of-payment customer feedback specialist TruRating has appointed a Chief Customer Officer. Kate Sizer brings experience from firms including Tesco and dunnhumby, Accenture, SMG, and most recently analyst IDG.

The firm has teams in the UK, North America and Australia, helping clients in retail and hospitality turn real-time customer feedback into performance intelligence, via patented point-of-payment technology and digital integrations which between them have collected more than 1.2 billion ratings.

Sizer has spent more than twenty years in customer research and insights for the grocery sector, and worked most recently as Commercial Customer Director at IGD. She began her career with nearly fourteen years at Tesco and dunnhumby, rising from Tesco Buying Manager to dunnhumby Commercial Director. In between she worked as VP Client Insights at SMG (Service Management Group), a Director at Accenture Song and as Chief Client Officer at London insight agency Basis.

In her new role, she will focus on strengthening TruRating's enterprise client relationships, helping retailers put customer insights to work across their businesses, and expanding the firm's advisory support in areas including competitor intelligence and prioritising action.

CEO and co-founder Georgina Nelson says of the hire, 'Customers are thinking harder about where they shop, and retailers want data they can trust before they hand decisions to AI. As more retailers turn to TruRating, Kate will make sure they act on what they learn, from the store floor to the boardroom. I'm so excited to have her with us.'

Web site: www.trurating.com .