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TNS Floats Precise Profiling Service
TNS Healthcare and partners the University of Portsmouth last week took advantage of local celebrations to announce a new profiling service, in some style. GeoMedics PPi was launched during the city's Festival of the Sea, with a lunch served aboard a tall ship moored amidst the festival attractions.
GeoMedics PPi profiles the population of the catchment area of every practice in the UK in terms of a range of diagnosed and undiagnosed diseases, health risk factors and standard demographics, thus giving an understanding of the prevalence of chronic conditions at low geographical level. Together with TNS Healthcare's established Transact Sri service, which measures existing product usage at practice level, this will allow identification of local needs and priorities and help pharmaceutical companies and service providers to develop evidence-based healthcare strategies at practice level.
Speakers from both the University of Portsmouth and TNS Healthcare presented the seminar, which was attended by representatives from all sectors of the healthcare industry. TNS' home page is at www.tns-global.com

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