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SafeHarbor Joins ForeSee To Measure Satisfaction
SafeHarbor Technology, a US provider of business intelligence services, is joining forces with web site satisfaction agency ForeSee Results, to provide customer satisfaction analysis.
The new tools, which use the American Customer Satisfaction Index (ACSI) methodology, allow clients to measure satisfaction continuously, benchmark against other companies, and prioritise improvements.
One of the first clients for the new service is Washington State, which is using the service to measure the effectiveness of online self-service applications at http://access.wa.gov . 'There is a lot of pressure driving web self-service,' explained Rhonda Polidori, Manager of the State's Digital Web Properties, 'but it is difficult to measure performance from the customer's point of view. Data that helps us predict customer behavior is key to our success.'
Annette Jacobs, Chair and CEO of SafeHarbor, said ForeSee's expertise in satisfaction measurement will allow the companies to provide 'forward-looking and predictive data to help clients make strategic business decisions'. ForeSee's President and CEO Larry Freed described the partnership as a 'natural fit - because improving the customer experience is at the core of what we both do'.
SafeHarbor is online at www.safeharbor.com . ForeSee's web site is at www.ForeSeeResults.com .
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