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Fashion Changes for NPD
US retail specialist NPD Group, fresh from its European deals with TNS, has announced new positions for two of its Fashionworld VPs. Ron Friedman becomes VP, Fashionworld Product and Business Development, while Art Spar is now VP, Apparel Client Development.
Both continue to report to Dennis Brown, Group President of Beauty, House and Fashion. Yesterday, DRNO reported on NPD's agreement with TNS (www.mrweb.com/drno/news4686.htm ) enhancing its perfumery and beauty research prospects in Italy and France.
Friedman has been with NPD for fifteen years and previously worked as VP of NPD Fashionworld Client Development. He will focus on enhancing the Fashionworld product portfolio, with responsibilities for product management, marketing and research science functions.
Spar joined NPD as Vice President of NPD Fashionworld last July when NPD acquired STS Market Research. In his new role, he will lead the integration of the division's AccuPanel SM information source with NPD's complementary product offerings.
Brown states that, in their new roles, both Friedman and Spar will 'strengthen NPD's research and customer service capabilities significantly,' adding that 'their combined knowledge and expertise enables NPD to reinvent the gold standard of information'.
NPD is online at www.npd.com.
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