DRNO - Daily Research News
News Article no. 5241
Published March 3 2006

 

 

 

Price Rises Drive Brits to Energy Sites

In recent weeks both British Gas and Powergen have announced plans to raise prices, and recent research from Nielsen//NetRatings reveals how the UK online population has been flocking to energy sites over the last month.

Over 1.6 million people visited an energy web site in February 2006. The number of visitors to energy websites peaked at over 215,000 on the 27th February - the day before Powergen officially announced its price rise and two days before British Gas' increase came into effect. Visitors to uSwitch.com peaked at 75,329 on the 23rd February - six days after British Gas announced they would be increasing prices.

Daily unique audience for energy domains in February 2006

215,430 people visited an energy website on the 27th February
Source: Nielsen//NetRatings UK NetView, home & work data, including Internet applications, February 2006



 

 
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