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Egyptian Office for RI
Research International has appointed Logic Market Research as its Associate in Egypt, with the aim of strengthening its network in Africa.
The company has an ongoing strategy of development in Africa, formally announced in May last year (www.mrweb.com/drno/news4043.htm ). RI previously worked with its sister company, Dubai-based AMRB, for research in Egypt and the Middle East. Logic will now be the supplier for Egypt but RI stresses that AMRB remains the preferred supplier for the Middle East and other North African markets such as Morocco and Tunisia.
Logic Market Research is a division of consulting firm The Logic Group. The research division was formed in 2001 and by last year was the fastest growing part of the Group, which is wholly owned by four Egyptian partners with 5% staff ownership.
Andrew Wish, CEO of the Africa region for Research International, comments: 'We take this opportunity to welcome the partners of Logic Market Research, Ehab Nada (Managing) and Karim El Hamawy, and we look forward to a long and prosperous relationship.'
Research International is an operating company of the Kantar Group - the information, insight and consultancy division of WPP. It is online at www.research-int.com .
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