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Ipsos MORI Strengthens BMD Insight Team
In the UK, Ipsos MORI has hired Susan Purcell and welcomed back Damian Symons as Directors working for its Insight division in the Brand and Marketing Development (BMD) team. Both will report to MD of Insight Mark Burgess.
Purcell has over 20 years research experience in a variety of consumer markets including drinks, leisure and fast food, most recently as a Senior Strategic Planning Consultant with Coca-Cola. She will be managing several key accounts in sectors such as drinks and pet care.
Symons joined the Ipsos Group in 2002, and worked as a Director for the International Services team. After a recent sabbatical he returns in a new role. He has extensive experience leading international research initiatives and will be responsible for combining this expertise with an emphasis on client needs to manage several global FMCG accounts.
Ipsos MORI was created by the joining of Ipsos UK and MORI in October 2005. It has 900 staff and is online at www.ipsosmori.com .
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