DRNO - Daily Research News
News Article no. 6699
Published April 23 2007

 

 

 

BizDev Hire for Pharma Positioning Specialist

Pharmaceutical and biotech positioning specialist Brand Engineers has hired Dominick J. Cirigliano as Director, Business Development. He will report to President and CEO Dennis Crowley.

He joins from New York-based consultancy Dragon Rouge, where he held the same title, and worked previously at Miami-based Brand Institute. His experience covers a broad range of categories, including cholesterol, HIV, diabetes, cardiovascular, Parkinson's, allergy and women's health.

Cirigliano has a BA in marketing and communications from Dowling College, Oakdale, NY.

NJ-based Brand Engineers, which uses research to isolate the single factor that will make a drug memorable, leading doctors to prescribe it, was launched in 2001. It now has 15 staff and has quadrupled its revenues in the last six years.

The company is online at www.brandengineers.com .

 

 
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