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New Look for Ziment
WPP healthcare researcher Ziment has revamped its corporate image, with a new logo and web site. The firm says the new, 'streamlined' image reflects its 'simple, signature approach' as well as its rapid growth over the past five years and recent leadership changes.
 Eva Laparra, new VP of Marketing for parent The Ziment Group, says the image 'better reflects what Ziment has become today after three decades in the industry - a smart, modern, highly strategic marketing research company'.
CEO John Tapper, Ph.D., says the new look 'captures what makes Ziment unique, such as our simple, signature approach to solving today's complex marketing challenges, our industry-changing intellectual capital and highly talented staff.'
The new home page can - if it deems your Flash Player sufficiently advanced which it doesn't ours - be seen at www.ziment.com .
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