Hot on the heels of the TNS corporate rejigging, Millward Brown is also restructuring its Plc board. This follows the announcement of the merger of Millward Brown Interactive and Millward Brown IntelliQuest. From January 1, 2001, Nigel Hollis, previously Executive Head of Millward Brown Interactive and a Plc board member, takes on the newly created board level role of Group Director of Strategic Planning and Development. Reporting into Hollis, will be the Group’s R&D function, a newly created Research Applications Software Development department, and those parts of the Group Communications function concerned with client service training, knowledge management, and marcoms issues related specifically to strategy development. Commenting on the restructure, Millward Brown Group Chief Executive Bob Meyers said: " Technology has always been a Millward Brown forte, but we’ve never had one person with global responsibility for ensuring that this technology is harnessed for the benefit of all our clients. And for ensuring that we have the vision, ahead of time, to see how technology can enhance the service and value we will be able to offer our clients, not just today but in the future. We are already acknowledged leaders when it comes to understanding brands and total communications. With Nigel in his new role, we will be able to exploit technology in all its facets to enhance our offering and so help our clients better grow their corporate wealth. Nigel is eminently qualified to lead this new group. As a pioneer in the world of Internet research, and in his role managing Millward Brown Interactive and bringing its products into the mainstream company, Nigel has evolved a superb knowledge of our branded research techniques, and an excellent understanding of interactive technologies. " Hollis added " The challenge is to utilize the latest technology to deliver insightful information to our clients, as quickly and efficiently as possible. Millward Brown has an impressive technology development track record and I am confident that we can combine that with our research expertise to create unique and intelligent applications that will better inform our clients' decision making. "