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MRC

January 16 2023


Annette MalaveIn New York, the Media Rating Council (MRC) has appointed its 2023-24 Executive Committee, with Annette Malave from the Radio Advertising Bureau named Board of Directors Chair.

The MRC is a non-profit industry association - comprised of television, radio, print and digital media companies, as well as advertisers, advertising agencies and trade associations - which manages accreditation for media research and rating purposes. MRC membership actively pursues research issues they consider priorities, in an effort to improve the quality of research in the marketplace.

Alongside Malave (pictured), and MRC Executive Director and CEO George Ivie, the Executive Committee comprises:
  • Board Chair, ex officio: Dale Coons, Campbell Ewald
  • Print/Data Quality Committee Chair: William Bock, Universal McCann
  • Radio Committee Chair: Mike Bustell, Hubbard
  • Out of Home Committee Chair: Chris Cowlbeck, IBO USA
  • International Committee Chair:Judy Davey, Association of Canadian Advertisers
  • Digital Committee Chair: Brendan Kelly, Pandora Media LLC
  • Television Committee Chair: Kevin Stuart, Hearst Television.

The departing members of the 2021-22 MRC Executive Committee were recognized by the Board for their 'outstanding service to the organization'. These included Board Chair ex officio Matt Ross of NBCUniversal Owned Television Stations; former Print/Data Quality Committee Chair Rob Frydlewicz, Carat USA; International Committee Chair Atin Kulkarni, PepsiCo; and Digital Committee Chair Eric Warburton, Horizon.

Web site: www.mediaratingcouncil.org .