Toluna Reshuffles Management Pack
Toluna has promoted Mark Simon to MD of North America, allowing previous incumbent George Terhanian to focus on his other role of Group Chief Strategy and Products Officer. Paul Twite replaces Simon as UK MD, while former Ipsos exec Julie Paul also joins the firm.
Terhanian will now devote himself to leadership of the group's technology practice and the QuickSurveys product portfolio. The moves are part of a reorganisation that brings together the strategy development, products, product marketing and marketing functions.
Simon, who joined as a founding member of the UK office in 2005, most recently served as its MD, while also overseeing the development and launch of the PanelPortal Online Communities and QuickSurveys products. For his new position he has relocated to the US headquarters in Wilton, CT.
Twite replaces Simon in the UK's Ealing office, where he also leads the UK sales team. Prior to joining Toluna in 2010, he was a Publishing Director at Haymarket Publishing, and MD of online marketing agency Halpern Cowan.
Julie Paul joins as Senior Vice President, Online Communities from Ipsos, where she was SVP, Interactive Custom Panels. In her new position, reporting to Terhanian, she is responsible for the continued worldwide expansion of Toluna's community panels business.
CEO Frederic-Charles Petit comments: 'These appointments are essential to our continued growth and success. George's laser focus on Toluna's strategic development and product portfolio is critical as the industry continues to evolve. Further, Mark has done an excellent job during his career at Toluna and it is a pleasure to be able to promote Paul. We are also pleased to announce the hiring of Julie Paul, whose experience and best-practices approach will enable us to continue building our already successful PanelPortal Online Community product offering.'
Web site: www.toluna-group.com .