nuaxia Closes Funding Round, Extends Platform

London-based healthcare sector MR and marketing platform nuaxia has closed a £0.5m Series A round of funding, to accelerate product development at its technology centre in Budapest, Hungary. The firm has also upgraded its platform, and launched a 'Video Discussion Group' capability.

Launched a year ago by former Synovate UK CEO Peter Chopra (pictured), nuaxia offers MR, recruitment, marketing and information services for the sector. In the summer, it rolled out a Video Interviewing service, promising clients access both to its one million members, and any other individual in its profiled database of 5.5 million healthcare professionals. The new Video Discussion Group capability allows clients to conduct video groups online.

The new funding comes from an undisclosed source, and adds to last year's £1m seed round. Chopra says the 'version 2' platform will allow the launch of 'a series of new products, starting with the Video Discussion Group service announced today, and continuing into 2018'. He comments: 'The success of our Series A funding will provide the investment funds to support those developments. We continue to see our video and micro-engagement services as representing the future direction for healthcare research'.

Web site: www.nuaxia.com .