SoGoSurvey Launches Employee Experience Measure

US-based online survey specialist SoGoSurvey has launched an employee experience solution, promising organizations a picture of the 'complete employee journey'.

Founded by brothers Suhail and Hamid Farooqui, SoGoSurvey's platform features secure collaboration, guaranteed anonymity, in-depth reporting and real-time alerts. The firm also provides an enterprise version of its DIY survey software, allowing organizations to create, launch and analyze their own online or mobile surveys; and a customer experience version, to help businesses measure and explore the relationships between customer satisfaction, customer effort, and customer loyalty.

The new solution enables HR managers to capture and analyze employee feedback through twelve customizable surveys, on topics such as employee engagement, company culture, team communication and collaboration, and job performance. CEO Hamid Farooqui explains: 'We developed a suite of professional HR surveys so that organizations can easily deploy a sophisticated, end-to-end survey program. With SoGoSurvey, HR managers now have a cost-effective means to access the critical feedback and data they need to create a vibrant workplace that attracts and retains top talent'.

Web site: www.sogosurvey.com .